All professional sports teams fill their roster with athletes who have already played that particular sport. Through the annual player drafts, the signing of free agents, and the trading of players, the NFL goes after football players, the NBA goes after basketball players, MLB goes after baseball players, and NHL goes after hockey players.
The same thing goes for college athletic teams. College football teams, basketball teams, baseball teams, softball teams, volleyball teams, etc. etc. all recruit young men and women from high school who have already played that particular sport.
College athletic teams do not recruit young men and women who have never played that particular sport. No professional or college team fills their roster with athletes who have never played that particular sport. Because if a team did such a stupid and illogical thing, they would lose every single game. They simply would not be able to compete with the other teams who filled their roster with experienced athletes.
Sadly, almost all new network marketers are taught to recruit anyone and everyone from their warm market, then biz opp seekers, etc. etc., regardless if those people have never done network marketing. Is it any wonder why so many people fail in network marketing???? In network marketing, the Master Distributors build their big downlines by going after people who have already done network marketing. In other words, they go after people who have “already played the game” of network marketing.
Same thing goes for the overwhelming majority of the industry’s Top Earners; they recruited other network marketers to build their big downlines. Consider this fact: there is only one reason why a new network marketing company recruits and then signs on a Master Distributor (and pays them a handsome monthly salary from day one); it is to build a big downline quickly. To achieve this objective, the Master Distributor (who has already had success in the industry by virtue of already having built one or more large downlines), only recruits other network marketers, starting first with those network marketers they already know from previous companies.
When a Top Earner changes companies (for whatever reason), they almost always join a company that’s just getting started (so as to capitalize on the “timing factor”), but more important is that they ONLY recruit other network marketers to build their next downline. One thing that’s important to note is that Master Distributors and experienced Top Earners already know lots of network marketers they can recruit. Hence, they have a sort of “warm market” (people they already know) that consists of network marketers. Obviously, this gives them a huge “head start” to build a large downline quickly. (This is sort of a “secret” that the Master Distributors and Top Earners don’t want known, because they believe the “beginners” in their downline will get discouraged and quit.) I, however, believe that a beginning network marketer should be told the truth about how to build a big downline quickly. As I told many of those people I signed into my downline, “We’re going to do what the big boys and girls do. We’re going to do what the Master Distributors and Top Guns do. And that is that we’re going after other network marketers.
You’ll start by going after those network marketers you already know, regardless of how many or how few you know. As soon as you go through that list, then you’re going to recruit from Targeting other network marketers. To succeed in network marketing, you simply copy what the professional sports teams do to build their teams, and that is that you’re going to go after people who already know how to “play the game” of network marketing by virtue of the fact that they’ve already been in network marketing at one time or another.